🎯 YOUR NEXT FACEBOOK ADS ASSISTANT IS RIGHT HERE
Attention: Facebook Ad Agencies & Media Buyers Looking to Scale
Drowning in Fulfillment Work? I’m the Plug-and-Play Ads Assistant You’ve Been Praying For. Let Me Take Over Ad-Setup So You Can Scale Your Agency.
🎥 Let me introduce myself.
Click button to chat on FB Messenger
MAIN INDEX
(Click on sections below)
FACEBOOK-AD CREATIVES
I worked directly with Jeff Miller, the owner of one of the largest Facebook Groups for agency owners (60,000+ members), supporting his ad campaigns by designing high-converting creatives on a daily basis.
Jeff relied on me to deliver ad creatives for his personal campaigns and his paying clients. My core responsibility was to take swipe examples or rough ideas and turn them into 3–6 fresh, scroll-stopping visuals per client per day using Canva.
I also worked with a million dollar agency supplying creatives for their clients.. Consistently developing new creatives and angles to communicate the same offer in multiple ways, ensuring our ads stayed sharp and relevant. The Media Managers handled copy and campaign setup, I focused entirely on delivering visuals that sold.
CREATIVES INDEX
This is private, please do not share with anyone else – for your eyes only!
P.S. Go to the “Download Section” to get a summary of all creatives delivered.
Jeff Miller – SMMA Bundle Creatives
Targeting a Self-Liquidating Offer Page That Leads To 3 Upsells
Personal Injury Lawyer Creatives
Targeting Personal Injury Law Firms
Dental Marketing Creatives
Targeting Dental Practices
SWIPE-FILES CREATED OF FACEBOOK ADS
When I’m assigned a new client or want to get a deeper understanding of a niche, I start by building a swipe file.
I source ads from the Facebook Ads Library and often check Groupon to see which offers have high redemption rates. This gives me a clear view of what’s currently working in the market.
Best of all, these are real ads that businesses are actively spending money on right now—so I’m not guessing, I’m analyzing proven strategies.
I review the creatives, ad copy, calls-to-action, and note whether the ads direct to a landing page or a Facebook form. I also pay attention to ads that have been running for a long time, as this usually signals profitability.
Armed with these insights, I can confidently create and launch high-performing campaigns.
Example of “Dentist Agency Marketing” Offers
Example of “Teeth Cleaning” Offers
Example of “Teeth Whitening” Offers
Example of “Dan Henry Dentist” Offers
(Took Groupon Offers & Repurposed for FB ADS)
Sales Funnel & Copy Formula
Groupon Offers Research
Facebook Ads Created using Formula + Groupon Offers
Example of a “Dental Marketing Calendar”
I created a Dental Marketing Calendar designed to increase client retention and highlight the long-term value we bring to the table.
During onboarding, we sit down with the client and map out a full year of strategic marketing campaigns. This helps us align on goals and build a clear plan for consistent growth.
The calendar includes a variety of proven offers that we can deploy month by month to attract fresh leads and new patients to their practice.
As we run ads for each offer, we track performance, identify what’s working best, and double down on the winners. This allows us to adapt quickly and maximize results.
It’s a powerful way to show clients that we’re not just another agency—we’re a growth partner with a proactive strategy and a system that delivers.
We can also create a tailored marketing calendar for any niche we’re working with, using the same approach.
COLD EMAIL CAMPAIGNS
Helped a Marketing Agency set up “Cold Email Outreach Campaigns” Targeting Online Coaches & Digital Course Creators. Generated $72,000 in annual sales in 6 weeks.
- Below is an example of the email sequence I created and ran.
- Consisted of a “3 Step Campaign”
- We “split tested” multiple versions of each step… (gif images did very well)
Cold Email Index
(V4) Email Sequence for Course Creators & Coaches
Step 1 – (10 Versions)
Version A – Formula to 25% Reply Rate
Version B – Different Subject Line, Testimonial, GIF, CTA
Version C – One Sentence Email
Version D – Sexy, Crazy Promise, Authority
Version E – Are you guys focusing on growth atm?
Version F – Considered next phase of growth in Q3?
Version G – Your marketing is horrendous (Pattern Interrupt)
Version H – Humour
Version I – Figuring out how to increase sales in Q3
Version J – I help Coaches get 20 to 30 students
Step 2 – (2 Versions)
Step 3 – (2 Versions)
Step 1 – Version A
Formula to 25% Reply Rate
Subject Line: Quick question {{prospect.first_name}}
Hey {{firstName}},
Just came across {{company name}} while searching for coaches in {{city}}
Wanted to reach out, we’re an agency based out of New York & California that specialize in helping course creators & coaches reach six figures per month.
Recently helped, Julie Voris a successful speaker & mindset coach helping women create impact + income using the power of habits to level up their lives with multiple 5-figure launches of her digital courses and training programs.
Would love to show you our testimonials and my plan of getting you 50 additional sales in Q3 with our proven “Reign Method” marketing strategies.
Do you have any time this week for a quick chat?
Kind Regards,
Name
Name + Surname | Co-Founder
Tel Number
Hillsborough, NJ
Feel free to reply with “No thx” if not a fit at the moment.
Step 1 – Version B
Different subject line, opening line, testimonial, gif, cta
Subject Line: Question about (company name)
Hey {{firstName}},
I came across you while searching for coaches in {Location}.
We specialize in helping coaches like yourself add an additional six figures through our proven system called the Reign Method. Recently we helped Alicia Holmes implement multiple 5-figure launches of her digital course and training program offering women of color the tools needed to free themselves from the vicious cycle of financial uncertainty.
Would love to hop on a call with you to discuss your coaching business and share some strategies to 10x your business in Q3.
Mind if I send over my booking calendar to schedule a quick chat?
Kind Regards,
Name
Name + Surname | Co-Founder
Tel Number
Hillsborough, NJ
Feel free to reply with “No thx” if not a fit at the moment.
Step 1 – Version C
One Sentence Email
Subject Line: Quick question
{{firstName}}, we have helped 16 coaches & course creators scale to $100K p/month.
Mind if I send more info?
Best
Name
Name + Surname | Co-Founder
Tel Number
Hillsborough, NJ
Feel free to reply with “No thx” if not a fit at the moment.
Step 1 – Version D
Sexy, Crazy Promise, Authority
Subject Line: Quick question on your course
Hey {{firstName}},
I came across {{company name}} while searching for coaches.
We’re a consultant agency based out of California & New York, working with course creators & coaches like you to scale to 6 & 7 figures and guarantee to 5X your sales in the next 90 days.
In the past 12 months we have helped 16 coaches reach the 6 figure p/month mark and helped Sarah Michelle from NP Reviews reach 7 figures, she was able to sell her business for over $30m!
I am currently offering a free growth strategy call where we will discuss how to grow your coaching business in Q3. You will receive a no nonsense easy to implement step by step game plan with a clear vision and path moving forward.
You are then welcome to take this advice and go it alone. Or if you would like help implementing these strategies and want to discuss options moving forward working with our agency we can discuss what that would look like for you.
Interested?
Do I have your permission to send over my booking calendar to schedule a call?
Kind Regards,
Name
Name + Surname | Co-Founder
Tel Number
Hillsborough, NJ
Feel free to reply with “No thx” if not a fit at the moment.
Step 1 – Version E
Are you guys focusing on growth atm?
Subject Line: {{firstName}} & more revenue?
Hey {{firstName}}
Wanted to ask about {{companyName}}:)
Are you guys focusing on growth atm? I recently helped a Coaching Business triple their rev and would love to share a couple of strategies you’re free to steal.
Are you free any time this week for a quick chat?
Best,
Name
Name + Surname | Co-Founder
Tel Number
Hillsborough, NJ
Reply “No thanks” if you would like to no longer receive messages from me.
Step 1 – Version F
Considering the next phase of growth in Q3?
Subject Line: {{companyName}}’s growth
Hi {{firstName}},
Have you considered what {{companyName}}’s next phase of growth looks like in Q3?
I reached out because we help coaches like you fill their programs. We’ve helped over 16 course creators & coaches so far and now I’m looking for 2 more to do the same in July.
I’d love to share a couple of great stories and strategies that you are free to steal.
Are you free any time this week for a quick chat?
Cheers,
Name
Name + Surname | Co-Founder
Tel Number
Hillsborough, NJ
Feel free to reply with “No thx” if not a fit at the moment.
Step 1 – Version G
Pattern Interrupt
Subject Line: {{firstName}}, Your marketing is horrendous
Hey {{firstName}},
I’ll be brief and frank. Your marketing is horrendous.
Sorry but my mother told me to always tell the truth.
Need some help fixing it?
We recently worked with Julie Voris, a successful speaker & mindset coach helping women create impact + income using the power of habits to level up their lives, we helped implement multiple 5-figure launches of her digital course and training programs.
Mind if I send more info?
Kind Regards,
Name
Name + Surname | Co-Founder
Tel Number
Hillsborough, NJ
Feel free to reply with “No thx” if not a fit at the moment.
Step 1 – Version H
Humour
Subject Line: Can I bribe you with tacos, {[First name}}?
Hey [Prospect],
I hope this email finds you well and hungry for some delicious tacos. I mean, who doesn’t love tacos, am I right?
Anyways, I couldn’t help but notice your coaching program while searching in {{City}} and have to say, your experience and skills are truly impressive. I think you could be a perfect fit for our company, and we could be a perfect fit for your appetite.
We work with course creators and coaches and have helped scale 16 to six figures p/month.
So, if you’re interested in discussing this further over some tasty tacos, let me know! I’ll even throw in some guacamole to sweeten the deal.
Looking forward to hearing back from you,
Name
Name + Surname | Co-Founder
Tel Number
Hillsborough, NJ
Feel free to reply with “No thx” if not a fit at the moment.
Step 1 – Version I
Figuring out how to increase sales in Q3
Subject Line: {{firstname}} – would like to talk with you
{{firstName}}, If you’re like a lot of coaches, you probably have a hard time figuring out how to increase sales in Q3
With She Reigns Creative, we’ve developed an innovative way to create and execute new marketing tactics that will improve your ROI while at the same time decreasing cost per lead.
We have worked with 16 coaches & course creators in the past 6 months.
Open to learning more?
Regards,
Name
Name + Surname | Co-Founder
Tel Number
Hillsborough, NJ
Feel free to reply with “No thx” if not a fit at the moment.
Step 1 – Version J
I help Coaches get 20 to 30 students
Subject Line: I help Coaches get 20 to 30 students
Hi {{firstname}}, I help Coaches get 20 to 30 students using a combination of digital advertising and content creation. We have developed a system called The Reign Method guaranteed to deliver results. Below is a screenshot with some of the testimonials we have received..
When do you have time for a quick call this week?
Regards,
Name
Name + Surname | Co-Founder
Tel Number
Hillsborough, NJ
Feel free to reply with “No thx” if not a fit at the moment.
Step 2 – Version A
Quick Bump
Hey, I know you’re busy, just making sure this email didn’t get buried.
Regards
Name
Step 2 – Version B
Quick Bump
Hi {{firstName}}, I sent you an email a few days ago on how we can positively impact your coaching programs ability to increase revenue but haven’t heard back.
Based on feedback from course creators & coaches we have helped like Julie Voris, a successful speaker & mindset coach helping women create impact + income using the power of habits to level up. Or Alicia Holmes who offers women of color the tools needed to free themselves from the vicious cycle of financial uncertainty.
I truly believe we would be a great fit so I had to follow up one more time.
Is this of interest?
Name
Step 3 – Version A
Wanted to share a testimonial (Last email in series)
Hi {{first name}},
Wanted to share a testimonial from one of our clients “Michele Park”
Whether you’re looking to increase your ROI, drive more traffic to your website, or create killer content, we’ve got the skills and track record to make it happen.
Interested in learning more? Respond to this email and Iets connect by hopping on a call.
Regards,
Name
Step 3 – Version B
Text based follow-up email (Last email in series)
Hi {{firstName}},
We know that leading sales is hard as there’s little time for doing all the small tasks that go into setting up effective marketing (never mind actually running the business).
With minimal input from you, we deliver customised outbound & inbound solutions to get you more meetings with the folks that matter most.
Would you like to have a call to talk through how it could work?
Regards
Name
LIVE SALES CALLS
- Delivered 5+ Demo Sales Calls a day across South East Asia (APAC) region as an Account Executive.
- Sold SaaS reporting software to Marketing Digital Agency owners for a European company.
- Delivered demo calls to agency owners in Australia, New Zealand. Singapore, Malaysia, India & Philippines.
- Had a SDR team of 2 guys sending out cold emails and cold calling companies filling my calendar with appointments every day.
- My job was to jump on a call, demo our software, set them up with a free trial run and then close PIF (Paid in Full) deals. Which entailed following up relentlessly and tracking everything in our Salesforce CRM.
- We had a sales team of 8 closers covering different parts of the world and had daily meetings and training sessions with agressive KPI’s and Targets to meet each week.
Sales Call Index
Click On Link To Watch Zoom Demo Call
My Calendar as an Account Executive
2 Page Sales Script I Created For Myself & Team
CALL 1: Singapore Agency
CALL 2: Malaysia Agency
CALL 3: Australia Agency
CALL 4: New Zealand Agency
CALL 5: India Agency
CALL 6: Philippines Agency
LANDING PAGE BUILDS
I built this Landing Page as part of a cold email campaign I launched for an agency targeting course creators and digital educators.
LEAD MAGNET PAGE BUILDS
Couple of Lead Magnet pages I have built out.
-
Facebook Ads Toolkit – Dental Niche
A downloadable resource packed with real, proven dental Facebook ad examples, plus a supporting PDF that explains why they work and how to apply them to your own campaigns. -
Free Info Kit + Video Training for Dentists
A VSL-style training video that breaks down the exact system dentists can use to run Facebook ads that actually deliver ROI. Includes strategy breakdowns and ends with a strong CTA to book a call. -
Free Solar Starter Kit
Everything you need to know about switching to solar—demystified. This kit helps homeowners and businesses understand the benefits, costs, and how to get started. No fluff. Just real value. -
Book Cover: The Ultimate Profitable Website Visitor-to-Client Toolkit
A beautifully designed Canva book cover + downloadable PDF that outlines every conversion element your website needs to turn casual visitors into actual paying clients. Perfect for service businesses that want their site to sell for them.
Facebook Ads Tool Kit
Free Info Kit + Video Training
Free Solar Starter Kit
Book Cover Created in Canva
WEBSITE LEAD GEN BUILDS
I offered a white-label service where I built directory-style lead generation websites.
Each project included a custom lead gen site, plus two SEO-optimized articles focused on the client’s core services focusing on two main keywords, and individual pages for every neighborhood in their city—effectively blanketing the entire area. I used specialized plugins to automate the creation of hundreds of location-specific pages, turning each build into a powerful directory-style site.
The goal was to maximize visibility through on-page SEO and get as many pages indexed by Google as possible.
Below are a few examples of the sites I built.
Solar Website Build
We Buy Homes Website Build
Mortgage Broker Website Build
VSL TRAINING VIDEO
I created this value-packed Video Sales Letter (VSL) for the dental niche. It educates dentists on how to run effective Facebook ads, breaks down the key systems and ROI math, and ends with a strong call to action to book a call.
WORKING IN THE FAMILY BIZ
I spent over a decade working in my family’s business, starting from the ground up. We launched a kitchen and bedroom manufacturing company that focused on delivering affordable, well-designed spaces to the public.
We offered a standard range of cupboard units, which allowed us to streamline our production process. While we designed each kitchen layout to suit the customer’s space, we aimed to use our standard range as much as possible. This approach kept production efficient, reduced lead times, and ensured a smoother installation process.
We began with a single showroom, where I served as the lead salesperson. As demand grew, I took the initiative to expand the business—designing new showroom layouts, working the sales floor until we had consistent bookings, and then hiring and training sales staff to take over.
At our peak, we operated 10 showrooms. I officially held the role of Sales Manager, overseeing the entire sales operation across all locations. I was also responsible for ensuring each new branch became profitable before moving on to the next.
In addition to sales, I was often involved in managing our manufacturing plant. I oversaw all stages of the process—from cutting and edging the boards, assembling units, and manufacturing doors, to quality control, delivery logistics, and coordinating installation teams.
I’ve worked in nearly every part of the business. This hands-on experience gave me a deep understanding of how to scale a brick-and-mortar company while keeping operations lean and efficient.
Today, I apply that same mindset in the world of digital marketing. I understand the real-world challenges that business owners face, and I use that experience to create systems that actually help local businesses grow.
SKILLS SECTION
Sales & Communication
Experienced in handling high-conversion sales calls via Zoom
Confident communicator with the ability to build rapport and close deals
Copywriting & Marketing Strategy
Skilled in writing persuasive copy for ads, landing pages, emails, and VSLs
Proven ability to create and launch effective cold email campaigns targeting niche markets
Advertising & Campaign Management
Capable of designing scroll-stopping creatives for Facebook Ad campaigns
Strong grasp of Meta Ads Manager backend fulfillment – looking to specialize in this role
Experienced in setting up and optimizing full-funnel ad campaigns using WP Elementor.
Want to learn GoHighLevel (GHL) follow SOP’s to set up client funnels quickly.
Web Design & Funnel Building
Proficient in building websites, landing pages, and lead magnet pages tailored for conversion
Experienced in creating VSLs and structuring compelling lead generation flows
Systems & Operations
Highly analytical and organized with a strong preference for systems and SOPs
Believe in building scalable, repeatable processes—think McDonald’s-style operations
Inspired by The E-Myth Revisited—focused on systemizing tasks so anyone can execute them efficiently
Tech Stack & Software Proficiency
Comfortable working with a wide range of tools including: Slack, Zoom, Canva, Google Docs, Google Slides, MS Word, and popular video editing tools
Familiar with CRMs and project management platforms like Salesforce, ClickUp, and others
Fast tech learner—can confidently master new platforms with minimal guidance
I make it a habit to document processes or save training videos for future reference, ensuring efficiency and consistency in recurring tasks
POSITION I AM LOOKING FOR
Position Sought: Meta Ads Campaign Assistant / Backend Fulfillment Specialist
I’m looking for a hands-on role inside a Facebook Ad agency that’s already closing deals and needs someone reliable to help fulfill campaigns on the backend.
Here’s what I want:
I want to be trained directly under your Meta Ads Manager—someone who already has systems, SOPs, and onboarding processes in place. I’m not here to guess or figure it out alone. I’m here to follow instructions, learn your way of doing things, and become an extension of your team.
Here’s how I see it working:
A new client comes in.
You share the onboarding doc with me.
I get access to the Facebook Ad Account, GoHighLevel, and any other necessary tools.
You walk me through a full campaign setup using a real client.
You record your screen and create a step-by-step video showing exactly how you implement everything—from reading the onboarding doc, writing the ad copy, building out the campaign, choosing targeting, setting up forms or landing pages, to turning everything live.
This video becomes my guide. I learn best by watching, so having a clear walkthrough I can reference is crucial. Once I’ve watched and understood it, I’ll duplicate the process.
Then the next client comes in, and I handle the full setup based on your system. I complete the campaign, notify you before going live, and you review my work. If there’s anything off, you show me what to fix, and I apply the correction.
From there, we rinse and repeat. I take on more campaigns, follow your KPIs process daily, and eventually run a large portion of the fulfillment so you can focus on other parts of the business.
In short, I’m looking to work with a growing agency that just needs someone who’s trainable, accountable, and ready to follow your process. I’m not trying to reinvent your system—I’m here to execute it.
SALARY EXPECTATION
Let me be upfront and honest.
I’ve worked with multiple agencies in the past who brought me on to solve urgent problems—building websites, launching cold email campaigns, designing creatives, etc.—and initially gave me access to resources and solid communication.
But the pattern was always the same:
They’d hire me at a minimum-wage rate (usually around $1,500/month), I’d work incredibly hard, and once their bottleneck was resolved, the communication would dry up, tasks would slow down, and I’d eventually get let go—burnt out and back at square one.
I’m not looking to repeat that cycle.
What I’m Looking for Instead
I want to work long-term with one solid agency. I’m a loyal, dependable, hard-working guy who thrives when I’m part of a growing team with proper systems, clear communication, and mutual respect.
I want to be valued—not just as a task-taker, but as a true team member.
That’s why I’m looking for a base salary between $2,500–$3,500/month.
$3,000/month is my sweet spot.
At that rate, I can live comfortably here in Southeast Asia, cover my expenses, pay off some debt, afford medical cover, and even save a bit.
I get that many businesses assume outsourcing to Southeast Asia should be cheap—but I’m not a local hire. I’m an expat with native English fluency, global work ethic, and hunger to grow.
At this price point, you’re still paying less than half of what it would cost to hire locally in the U.S.—where you’d be looking at $6,000/month or more, plus overhead like benefits, insurance, and HR obligations.
With me, you’re getting a native English-speaking expat, fully independent, fully remote, with the skills and mindset to help you scale—without the bloated costs.
I am open to starting at lower rate
I’m open to starting at $2,500/month, as long as there’s clear growth potential.
For example—if I’m running 10+ client campaigns that are generating $15,000-$20,000/month in revenue for your agency, I believe it’s fair to increase compensation and share in that success.
Just to be clear: I work as an independent contractor.
You don’t need to worry about benefits, insurance, or HR obligations. Just treat me fairly and pay me what I’m worth.
Bottom line:
- $2,500/month is the minimum I’m asking for
- $3,000/month is my ideal range
- $3,500/month would make me feel fully valued—and I’d be all in, long-term
If I’m showing up every day, delivering, and helping you grow—then that kind of salary is a win-win.
What I am NOT looking for:
P.S. If you’re looking to pay $1,000/month and expect someone to work 40+ hours a week, plus weekends, perform miracles, have five years of experience, and basically build your entire business for $5 an hour…
Please don’t hire me. I’m not interested.
If your style is to hire cheap, work people to the bone, and get rid of them the moment they ask for help or raise a concern—again, I’m not your guy.
But—if you’re looking for a mature, competent, hungry, reliable professional to become a true part of your team…
Someone who will take ownership of campaigns, deliver real results, and help grow your business…
And if you’re prepared to pay $2,500–$3,500/month, treat me with respect, and foster a positive, collaborative environment…
Then I’d love to talk. Let’s set up a time. I’m ready to go.
HOW TO CONTACT ME
Name: Ivan du Plessis
Facebook: https://www.facebook.com/IvanduPlessis21
FB Messenger: https://www.messenger.com/t/IvanduPlessis21
Email: ivanhq007@gmail.com
Calendly: https://calendly.com/ivan-du-plessis/30-min
Click button to chat on FB Messenger
BOOKS I HAVE READ & LIKE
- The E-Myth Revisited by Michael E Gerber
- Magnetic Marketing by Dan Kennedy
- The Ultimate Sales Letter by Dan Kennedy
- The Ultimate Marketing Plan by Dan Kennedy
- No B.S. Direct Marketing by Dan Kennedy
- Dotcom Secrets by Russel Brunson
- Expert Secrets by Russel Brunson
- Traffic Secrets by Russel Brunson
- Cold Email Manifesto by Alex Berman
- The Richest Man in Babylon by George S. Clason
DOWNLOADS
DOWNLOADS – My Resume + Examples of My Work
1.) Resume for “Media Buyer Assistant” position – Click Here
2.) Examples of My Work – Click Here
3.) Creatives for Jeff Miller + Other Agencies – Click Here
DOWNLOADS – Swipe-Files Created for Dental Niche
SWIPE FILE of “Dentist Agency Marketing Offers” (40 Ads) – Click Here
SWIPE FILE of “Teeth Cleaning Offers” (40 Ads) – Click Here
SWIPE FILE of “Teeth Whitening Offers” (40 Ads) – Click Here
SWIPE FILE of Dentist Ads (Dan Henry Style Groupon Offers) – Click Here
Dental Marketing Calendar – (Making It Easy) – Click Here
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